《Payback,創新怎麼兌現?》Overview
For almost every company, the greatest challenge of innovation is not a lack of ideas but rather, successfully managing innovation o that it delivers the required return on the company’s investment of money, time, and people.
幾乎每一家公司都一樣,創新最大的挑戰不是缺乏點子,而是能否妥善管理創新,讓公司投資的金錢、時間與人力獲得期望的回收。